Laura’s commitment to excellence, coupled with her wealth of experience in consumer/lifestyle marketing has led to exceptional results- impactful social media engagement, key influencer validation, brand-elevating earned media, feature articles, engaging TV segments, front-page and magazine cover hits and flawlessly executed events. She builds winning communications strategies, with an eye for optimizing budget and delivering a strong ROI.
Prior to opening Story in 2014, Laura honed her skills for 8+ years at global and boutique PR firms, based in Toronto and Vancouver. Clients benefit from a “best of both worlds” approach- the polish, scope, strategic expertise and expert execution of a corporate agency, combined with the taste level, creativity and nimbleness of a boutique.